Joyce Beauty Project

18 June 2025 by hcreates

Joyce Beauty’s new retail store in Taikoo Hui is a blush-pink sanctuary. nestled amongst other luxury brands we wanted to create an eye-catching, attractive and welcoming interior. Drawing inspiration from the softness and warm colours of rolling sand dunes at sunset, we created a monochromatic shell to allow each brand to be showcased. Softness was a key element that we reflected in the layout, form, and materials.

Explore the rest of the store at
https://lnkd.in/gYUZkEEH

Joyce Beauty Project

Studio: hcreates interior design
Design team: Alex Davies, Hannah Churchill, Changwei Zhou

hcreates

Interior Designer

hcreates is an award-winning interior design studio based in Shanghai and Hong Kong, dedicated to offering curated interior concepts for hospitality, office, retail, and wellness spaces across Asia since 2010. We design diverse immersive interiors that create engaging customer experiences. We are a New Zealand-born, China grown interior design company that delivers projects worldwide. hcreates is honoured to be included in the AD100 by Architectural Digest China and featured in international interior design magazines such as Interior Design, Residence and many more. OUR EXPERTISE - Project Management - Concept Design Construction Drawings Materials Schedules - Fabrication Site Works & Construction

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