About Simfur Design Sdn Bhd

MORE THAN FURNITURE, WE BUILD DREAMS. Simfur Design Sdn. Bhd. is an end-to-end solution provider with more than two decades of hands-on experience in conceptualising, designing and manufacturing furniture that complements various design languages, styles and spaces. Driven by a fervent passion for discovering new concepts and overcoming new challenges, our journey towards becoming a complete provider has taken us beyond local shores and exposed us to different industries spanning residential, commercial, industrial as well as hospitality. Founded in the 1980s in Penang, Malaysia under the name Sim Furnishing, we started from a humble beginning providing custom-made wooden furniture for private residences and small-time commercial clients. Over the years, our commitment to original craftsmanship, quality materials and workmanship has propelled us by leaps and bounds and enabled us to explore the many facets of interior design, construction and project management. In 2005, our business model was revamped as a total solution provider when the company was incorporated as Simfur Design Sdn. Bhd. Today, even as we grow in size and scope, our dedication remains true to creating bespoke furniture at a reasonable price. We believe that the best design is a perfect balance between aesthetics and functionality and one that tells the personal story of each client with class and clarity. OUR BUSINESS PHILOSOPHY QUALITY  is our first priority. DESIGN  is based on originality, aesthetics and functionality. PRICE is always competitive. WHAT WE DO EVERYTHING YOU CAN DREAM OF, WE MAKE IT A REALITY. At Simfur Design, we are not just designers or builders; we are an all-in-one solution provider. That means that not only do we help you to design your kitchen, wardrobe or even your entire house or office, the way you want it, we are also able to manage your entire project for you, from design consultation all the way to manufacturing and installation, as well as liaise with all the relevant contractors and suppliers – so you can have an enjoyable experience while making your dream a vivid reality. IN-HOUSE FURNITURE MANUFACTURING What sets us apart notably as one of the leading companies in the northern region is our capability to fabricate furniture in our very own production facility, giving us the upper hand in selecting the best quality raw materials for our clients and ample time to scrutinise the quality of our production with utmost attention to detail. We have also invested heavily in state-of-the-art machinery and equipment, which has enabled us to achieve precision and quality that meets world-class standards. As opposed to other designers who have to send their designs to external manufacturers for mass production, our complete in-house fabrication enables us to closely monitor the progress and quality of our furniture before they are delivered to our clients’ homes or offices. INTERIOR DESIGN & RENOVATION Having garnered a solid reputation for reliability and timely delivery, Simfur Design began to evolve internally to cater to the ever-changing market demands. Established in 2017, Zeta Home became the company’s interior design and renovation division specialising in private residences as well as commercial and hospitality projects. Our highly experienced team of interior designers, contractors and suppliers have been with us for over a decade, ensuring an exceptionally streamlined service that is honest, competitive and efficient, while offering you absolute peace of mind. PROJECT MANAGEMENT Apart from our core businesses, many clients have come to us for our project management services. To this end, we are able to help you manage your entire project - regardless of whether you employ our services for design or manufacturing - from the initial planning stage right up to the final handover of keys to you. Our project managers and coordinators are not only well-versed in all aspects of construction and renovation, we are driven to provide exceptional customer service and meet, if not exceed, our clients’ realistic expectations. ORIGINAL EQUIPMENT MANUFACTURER Furniture Manufacturing As a family-owned business with an impeccable track record for commendable quality and workmanship, our success truly lies in the diligence, creativity and innovativeness of our people. If you wish to start your own brand but are unsure of where to start or how to go about it, our consultants may be able to help you realise your ambition. From design and prototyping to mass production, we believe we can help you get on the right track.